Donna at Totera Web Systems shows you how to load up FireFox so you can see Google search results AND Twitter search results for searched items. Mashable shared that Bing is going to show Twitter results along with regular search results in your browser. The problem is they’re currently being choosy about which Twitterers merit indexing; currently it's only the big Twitter accounts/users...<< MORE >>

If you don’t know what Twitter is stop reading now and switch to this post Twitter Wave.  I was hoping to get through all of the various Twitter tools, apps, add ons, etc in one week but that was a goofy, goofy dream (even though I’m a goddess).  I believe I’ve seen about 10 new Twitter tools introduced just since I began on Monday and I’ve realized this will have to be a multi-part report. Browser add on honesty part one:  I use Mozilla FireFox.  Internet Explorer 8 does have add on capability ...<< MORE >>

A Quick Guide To How We’ll Manage Things Together

There are a million ways to communicate. We call. We email. We send text and instant messages. It can get a bit overwhelming. Projectpath is a web site that’s designed to keep everything in one place. Using this system will…

• Keep all of our communication together over the length of the project
• Organize each step of our process by topic
• Archive all of our progress by date
• Make our project accessible all the time, from any computer ...<< MORE >>

Facebook announced today that now their ads can now be customized for Pages and Events.

One way to quickly compare how it’s going to work is to look at how Facebook already allows you to already interact with other items in your right sidebar: << MORE >>

That’s the question of the day.  Before Facebook’s most recent makeover, I would have said: Not a heck of a lot.  It took me a while to get used to the “new” Facebook but, being me, I jumped right in to figure it out. I now find the differences between Groups and Pages to now be enough to  warrant putting some thought into your choice. Facebook Group I will liken a Group to a club.  It can ...<< MORE >>

There was buzz that Google was going to announce something über-wonderific at the I/O conference. Once again, they fail to disappoint. Meet Google Wave, what may be the epitome of collaborative mashability. Part instant messaging, web chat, file sharing and project management, Google Wave claims it will provide it all plus pretty pictures of the collaborative group to boot.<< MORE >>

When I first started hearing that Twitter was planning to ask users to pay for their product I thought:  Dream on.  Nothing kills an online product like giving it away for free then requiring paid subscriptions.  It seems Twitter knows that too, as they claim they will continue to provide the basic Tweeting abilities we all love free. Twitter co-founder Biz Stone announced yesterday that they do plan to release Twitter business tools by the end of 2009, which they will charge for.  They do not plan to sell advertising but enhanced services like light analytics and enhanced methods for ...<< MORE >>

What’s in a name?

How strong is your domain name? You’ve spent a lot of time branding your domain. It’s on letterhead, products, emails, and already indexed in search engines.

It is very important to have a domain that represents your company and ideally contain a keyword or two. I have several domains that we use for promoting services. Our parent domain (Totera.com) is what we brand on our letterhead and emails. But we also utilize keyword-rich domains (PortTownsendWebDesign.com, Seattle-Web-Design-Firms.com) to ...<< MORE >>

Links are crucial for sharing information, educating your readers about your blog topics and increasing your topic validity in the eyes of the almighty search engines (if done correctly...but that's a whole other blog topic). Not all links are short and pretty and most often it makes more sense to use a few descriptive words or an image to be clear about what you are linking to.<< MORE >>

The past year has been very exciting. By expanding our existing client relationships and forging new connections we experienced double-digit growth for the 4th year in a row. The best business strategy is built on a clear understanding of our expertise and where we stand in the marketplace. Totera's role in the market is to help our customers grow and prosper. As our customers prosper, we prosper. And that is the way we believe it should be. A proactive approach to 2009 As some businesses are cutting costs and waiting to see what happens next, ...<< MORE >>